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Store looks to 'alter state' of retail

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Altar’d State, the next big thing in retail, will celebrate the first birthday of its Murfreesboro store with discounts, live entertainment and of course, birthday cupcakes. The event will take place this weekend, June 21-23, at The Avenue.
“We are so excited to be celebrating our first birthday in Murfreesboro,” said Brian Mason, President of Altar’d State. “It is because of the support of the community that we have reached this significant mark. What better way to say thank you and celebrate than with a birthday party. We want customers to come in and enjoy this milestone with us.”
Altar’d State is a unique retail concept that offers a distinctive shopping experience for women interested in the latest fashion finds, the most anticipated accessories and that next great gift.  Whether she is 16 or 60, the common thread is her desire to share her personality through stylish, comfortable, on-trend clothes, shoes and accessories.
Aside from providing all the latest trends, Altar’d State distinguishes itself by supporting charitable causes in the community.  Through what is known as Mission Mondays, the company donates 10% of net proceeds to various local charities every Monday.  Altar’d State also supports its communities by funding monthly employee volunteer hours and seeking vendor partners that share the company’s philosophy of giving back.  For example, TOMS shoes, FashionABLE scarves, Krochet Kids and FEED are available at most locations and each offer something back to those in need.  Altar’d State customers can enjoy personalized attention in an upbeat environment that promotes confidence, civic involvement and positivity through its merchandise. Altar’d State is more than a store, it’s a movement.
Mason and business partner Aaron Walters, chairman and CEO of Altar’d State, developed the store concept in April 2009 to fill a gap in the retail industry.  The Altar’d State family was built on a passion for fashion, customer care, community support and Christian values.
The Murfreesboro location was the fourth to open in the company’s 11-store chain. It is located at 2615 Medical Center Pkwy, #2370, Murfreesboro, TN 37129.  Directions and store hours can be found at http://shoptheavenue.com/.

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Alter'd State, Business, Event, Retail, Sale, The Avenue
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