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Fri, Nov 28, 2014

Phase II owner begins new phase in career

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Phase II owner begins new phase in career | Business, Judy Goldie, Phase II, Trendy Pieces

Local clothier Judy Goldie in her first store, Phase II, in 2008 when she opened Trendy Pieces, her first store on the Square. TMP file photo
Judy Goldie said the decision to close Phase II consignment store after 22 years was a “tear jerker.”

“It is time for us to put our focus on our stores on the square,” she said. Goldie also owns Trendy Pieces and Bella’s Boutique both on the downtown Public Square.

Goldie said it is going to be hard saying goodbye to the families she came to know years ago through Phase II.

“The time was right to say goodbye,” she said in a written letter. “We have had such great and loyal customers. We have watched families grow up and have their own families. This is one of the beautiful things about owning a small business for this long.  We get to know our customers and they become our friends.”

Goldie introduced many in Murfreesboro to the concept of consignment when Phase II opened in August 1988.

“I feel we have made a difference during this difficult economy for many,” she said of Phase II in a written letter. “We have provided bargains and great deals for people through the years. They were able to buy big brand name clothing without paying the big bucks for them.”

At the age of 26, Goldie decided to follow the advice of a friend who owned a consignment shop in Kentucky and opened Phase II in Broad Street Centre near Kmart.

“I have always loved bargains,” she said. “It has always been right up my alley.”

Goldie said she opened Trendy Pieces two and half years ago and Bella’s Boutique in August 2010 to increase sales during the downturn in the economy.

The new stores are thriving, she said, adding that she is happy to be a part of the historic square.

Phase II is closing so Goldie can simplify operations and bring more balance to her life.

“If you would have told me even four years ago that I would have three stores, and I would be closing Phase II, I would never have believed it,” she said.

Goldie said she has followed her heart in business, and it has taken her unexpected places.

“We are just so thankful to the people who have supported us for 22 years,” she said. “Their support through these years has been amazing.”

Phase II likely will not close until mid-March. Right now, merchandise is 10 percent off and new clothes will be put out for another week.
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Business, Judy Goldie, Phase II, Trendy Pieces
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