United Way World Wide announced Friday that General Mills was one of four recipients of its national Summit Award.
The award, which is given for community efforts, was presented to General Mills because of its commitment to nourishing lives and communities by contributing more than 5 percent of company pretax profits to communities (a record $91 million in 2009) in addition to its $12.6 million national United Way campaign.
Moreover, General Mills contributed $500,000 over four years to reduce childhood obesity in the nation’s capital and the company reported that 82 percent of its employees volunteered in their communities.
The General Mills plant in Murfreesboro secured a record $557,442.00 in pledges during the 2009-2010 United Way of Rutherford and Cannon Counties campaign, which closed on Feb. 14. The overall campaign total was just under $2.4 million.
The company was recognized as the number one campaign of the local United Way’s “Top 10 Campaigns” as well as the recipient of its “Best Overall Company Campaign” at the Community Celebration earlier this month.
The plant coordinated a workplace campaign through its employees, and the company matched each employee’s pledge dollar for dollar. General Mills reported that 76 employees at the Murfreesboro plant contributed $1,000 or more during this year’s campaign.
“General Mills continues to be at the head of the class with their plant campaign,” said Brian Hercules, President and CEO of the United Way of Rutherford and Cannon Counties.
“General Mills’ corporate culture influences the local campaign. It is part of who they are - they give back to the communities where they operate. The General Mills plant and employees in Murfreesboro generated nearly 25% of our total campaign this year.”
Carolyn Tumbleson, Director of Resource Development for the local United Way, added, “General Mills supports your United Way through exceptional involvement from all levels of employees. Giving through the workplace campaign and serving as volunteers, General Mills employees are directly improving the lives of others in Rutherford and Cannon counties.”
Other recipients of the Summit Award were Procter & Gamble, Dominion Resources, Inc., and Wells Fargo.
The United Way of Rutherford and Cannon Counties and its 45 partner agencies and programs work to advance the common good by focusing on the essentials for building a strong community: education, income and health. The United Way of Rutherford and Cannon Counties is located at 615 Memorial Boulevard, Suite 200 in Murfreesboro.
For more information, call (615) 893-7303 or visit www.uwrutherford.org.
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